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MichaelZimmer.org

MichaelZimmer.org

Michael Zimmer, PhD, is a privacy and data ethics scholar at Marquette University

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Category: Information Ethics

26Sep

Microsoft Plans to Sell Search Ads – Privacy Concerns?

Posted by Michael Zimmeron September 26, 2005in Information Ethics, Privacy, Search Engines

Microsoft has announced that it plans to enter the search advertising market, creating their own advertising system to rival Google and Yahoo. Microsoft's "improvement" is to by allow advertisers to aim ads on its search pages to users based on…

Read More Microsoft Plans to Sell Search Ads – Privacy Concerns?

20Sep

Google describes Googlebombing

Posted by Michael Zimmeron September 20, 2005in Information Ethics, Search Engines

Google's company blog has a post explaining Googlebombing: If you do a Google search on the word [failure] or the phrase [miserable failure], the top result is currently the White House’s official biographical page for President Bush. We've received some…

Read More Google describes Googlebombing

18Sep

Bill Gates on Google & “Organizing the World’s Information”

Posted by Michael Zimmeron September 18, 2005in Information Ethics, Search Engines

Bill Gates gave an interview to CNET about a variety of topics including web search and Google. An interesting passage is Gates' perspective on Google's mission to "organize the world's information" and whether that should be the goal vs. his…

Read More Bill Gates on Google & “Organizing the World’s Information”

14Sep

The Truth About Google’s so-called “simplicity”

Posted by Michael Zimmeron September 14, 2005in Information Ethics, Search Engines

Don Norman has a great post criticizing the oft-lauded "simplicity" of Google's interface. It's worth quoting in its entirety:The Truth About Google's so-called 'simplicity'The truth? It isn't simple.Look, I like Google. It's a great search engine. But I am sick…

Read More The Truth About Google’s so-called “simplicity”

13Sep

More Google Hacking

Posted by Michael Zimmeron September 13, 2005in Information Ethics, Search Engines

"Google hacking", using the power & reach of Google's web index to access sensitive information and hack into networks, is becoming more pervasive, organized and powerful. This article features Johnny Long, whose web site seems to be the starting point…

Read More More Google Hacking

21Aug

Google inserting alternate queries – paid placement?

Posted by Michael Zimmeron August 21, 2005in Information Ethics, Search Engines

John Battelle reports on a recent new feature within Google search results where "related queries" get inserted within your original search results. For example, when you search for "on demand," you also get search results for "Comcast on demand." (see…

Read More Google inserting alternate queries – paid placement?

19Aug

Academia’s quest for the ultimate search tool

Posted by Michael Zimmeron August 19, 2005in Information Ethics, Internet Research Ethics, Search Engines

CNET reports that the University of California at Berkeley is creating an interdisciplinary center for advanced search technologies in search of creating the "ultimate search tool" and to "address the explosive growth of Internet search and the complex issues that…

Read More Academia’s quest for the ultimate search tool

10Jun

More Blurring: Consumers Suspicious of Sponsored Links

Posted by Michael Zimmeron June 10, 2005in Information Ethics, Search Engines

More blurring of search engine results and advertising: A paper presented at the Sixth ACM Conference on E-commerce by Penn State School of Information Sciences and Technology professor Jim Jansen indicates that consumers exhibit a substantial measure of bias against…

Read More More Blurring: Consumers Suspicious of Sponsored Links

10Jun

Study: Search Engines Still Fail to Disclose Ads

Posted by Michael Zimmeron June 10, 2005in Information Ethics, Search Engines

The blurring of search engine results and advertising is a major concern given how search engines have become the "center of gravity" for the distribution of information and the acquisition of knowledge. ClickZ reports on a Consumer Reports WebWatch study…

Read More Study: Search Engines Still Fail to Disclose Ads

06Jun

More Concerns with Google Print Library

Posted by Michael Zimmeron June 6, 2005in Information Ethics, Search Engines

Siva Vaidhyanathan (a professor in my department, btw) has posted reader comments from his original request for feedback as to some of the concerns with of Google's plan to digitize library books. He was kind enough to include my repsonse,…

Read More More Concerns with Google Print Library

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