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	<title>Comments on: Google: &#8220;Why we&#8217;re buying DoubleClick&#8221; (sans &#8220;privacy&#8221;)</title>
	<atom:link href="http://michaelzimmer.org/2007/06/26/google-why-were-buying-doubleclick-sans-privacy/feed/" rel="self" type="application/rss+xml" />
	<link>http://michaelzimmer.org/2007/06/26/google-why-were-buying-doubleclick-sans-privacy/</link>
	<description>information ethics : privacy : new media : values in design : 2.0</description>
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		<title>By: Michael Zimmer</title>
		<link>http://michaelzimmer.org/2007/06/26/google-why-were-buying-doubleclick-sans-privacy/comment-page-1/#comment-67911</link>
		<dc:creator>Michael Zimmer</dc:creator>
		<pubDate>Thu, 28 Jun 2007 17:14:03 +0000</pubDate>
		<guid isPermaLink="false">http://michaelzimmer.org/2007/06/26/google-why-were-buying-doubleclick-sans-privacy/#comment-67911</guid>
		<description>I fully agree, Dave, that one of Google&#039;s key motivation for collecting search history and other personal information is so they can use it to maximize revenues. And, certainly, ensuring that our personal information is secure within Google&#039;s servers is a vital concern. However, I don&#039;t want to let them off the hook that easily. This is a larger issue than simply ensuring data security - this is much more about whether they should be collecting this data in the first place; how personally-identifiable the information must be; how long should they retain it; etc.</description>
		<content:encoded><![CDATA[<p>I fully agree, Dave, that one of Google&#8217;s key motivation for collecting search history and other personal information is so they can use it to maximize revenues. And, certainly, ensuring that our personal information is secure within Google&#8217;s servers is a vital concern. However, I don&#8217;t want to let them off the hook that easily. This is a larger issue than simply ensuring data security &#8211; this is much more about whether they should be collecting this data in the first place; how personally-identifiable the information must be; how long should they retain it; etc.</p>
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		<title>By: Dave</title>
		<link>http://michaelzimmer.org/2007/06/26/google-why-were-buying-doubleclick-sans-privacy/comment-page-1/#comment-67889</link>
		<dc:creator>Dave</dc:creator>
		<pubDate>Thu, 28 Jun 2007 13:48:54 +0000</pubDate>
		<guid isPermaLink="false">http://michaelzimmer.org/2007/06/26/google-why-were-buying-doubleclick-sans-privacy/#comment-67889</guid>
		<description>The only thing protecting our data is Google&#039;s desire to maximize revenue from the data. They want to protect the data so only they make the cash of all the information. My question is how secure is that data over at Google?</description>
		<content:encoded><![CDATA[<p>The only thing protecting our data is Google&#8217;s desire to maximize revenue from the data. They want to protect the data so only they make the cash of all the information. My question is how secure is that data over at Google?</p>
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		<title>By: Michael Zimmer</title>
		<link>http://michaelzimmer.org/2007/06/26/google-why-were-buying-doubleclick-sans-privacy/comment-page-1/#comment-67637</link>
		<dc:creator>Michael Zimmer</dc:creator>
		<pubDate>Wed, 27 Jun 2007 01:01:40 +0000</pubDate>
		<guid isPermaLink="false">http://michaelzimmer.org/2007/06/26/google-why-were-buying-doubleclick-sans-privacy/#comment-67637</guid>
		<description>Thanks for the heads-up, Daithí.</description>
		<content:encoded><![CDATA[<p>Thanks for the heads-up, Daithí.</p>
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		<title>By: Daithí</title>
		<link>http://michaelzimmer.org/2007/06/26/google-why-were-buying-doubleclick-sans-privacy/comment-page-1/#comment-67623</link>
		<dc:creator>Daithí</dc:creator>
		<pubDate>Tue, 26 Jun 2007 23:07:23 +0000</pubDate>
		<guid isPermaLink="false">http://michaelzimmer.org/2007/06/26/google-why-were-buying-doubleclick-sans-privacy/#comment-67623</guid>
		<description>Yup, there&#039;s a post on the &lt;a href=&quot;http://googlepublicpolicy.blogspot.com/2007/06/why-were-buying-doubleclick.html&quot; rel=&quot;nofollow&quot;&gt;policy blog&lt;/a&gt;.  Alas, it&#039;s just a link to the post on the main blog.  I hoped the policy blog would provide the answers - I guess not (yet).</description>
		<content:encoded><![CDATA[<p>Yup, there&#8217;s a post on the <a href="http://googlepublicpolicy.blogspot.com/2007/06/why-were-buying-doubleclick.html" rel="nofollow">policy blog</a>.  Alas, it&#8217;s just a link to the post on the main blog.  I hoped the policy blog would provide the answers &#8211; I guess not (yet).</p>
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