June 10, 2005 – MichaelZimmer.org

More Blurring: Consumers Suspicious of Sponsored Links

Posted by Michael Zimmeron June 10, 2005in Information Ethics, Search Engines

More blurring of search engine results and advertising: A paper presented at the Sixth ACM Conference on E-commerce by Penn State School of Information Sciences and Technology professor Jim Jansen indicates that consumers exhibit a substantial measure of bias against…

Study: Search Engines Still Fail to Disclose Ads

Posted by Michael Zimmeron June 10, 2005in Information Ethics, Search Engines

The blurring of search engine results and advertising is a major concern given how search engines have become the "center of gravity" for the distribution of information and the acquisition of knowledge. ClickZ reports on a Consumer Reports WebWatch study…